I must have been 12 or 13. Used to travel by bus for school. This one morning, there was heavy traffic near a certain railway bridge. When our bus was slowly crossing the bridge, everyone rushed to the windows on the right side to look at the railway tracks. About fifty feet away, there was a human body chopped in pieces and thrown aside. People who were sitting by the right side window seats obviously saw it first and began making faces and noises. People who were standing and sitting on the other side now wanted to see it. We all wanted to. Every one of us. Deep down, we all had an inkling of what is waiting there for us. But, still we all wanted to watch and register that disturbing image in our mind. This system has a strange way to engage itself. It wants to take a second look at the cute girl who just passed by. It also wants to watch a horror scene willingly. We actually started to make sense out of these images few years after birth. But then a child responds to a new toy differently than an old one. It appears ‘new’ matters. New idea. New scene. New design. New thought. New movie. New game. Live match. New relationship. New expression. New place. New restaurant. New dish. New music. New work. New project. New and New!
System must find novelty in its input grid more fascinating. Content selection and rationalization begin after novelty high is over.
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